UnitedHealthcare Brand Refresh

overview

Turner Duckworth crafted a refreshed brand identity
that positions UnitedHealthcare as a modern, trusted
health brand.

brief

I applied UnitedHealthcare's new visual identity guidelines
​to Medicare marketing and acquisition materials across various platforms. 

Direct mail refresh

Flyer refresh

retail kiosk refresh

Infamous ideation

​Agency Partner, Turner Duckworth
Creative Director, Charley Little
Senior Designer, Heidi Broberg
Designer, Mary Ehrlicher

UnitedHealthcare at Walgreens >